Iconica emerges from a geometric exploration of one of the most essential shapes: the cone. Defined by a bold graphic presence, the design is a celebration of the material itself – borosilicate glass – in a sophisticated interplay of visual perceptions.

At first glance, Iconica presents itself as a pure, rigorous cylinder. Yet its true character is revealed only through the interaction with light: rays of light shine through the semi-transparent outer shell and unveil a frosted glass cone suspended within, seemingly weightless and fluctuating.

The dialogue between light and matter generates a captivating optical illusion – the internal cone appears to multiply and shift, creating ever-changing visual impressions as the viewer moves around the object.

The collection now welcomes Iconica Wall, the wall-mounted evolution of the original design, unveiled during the 2026 Milano Fuorisalone.
Faithful to the concept and visual language of the pendant version, Iconica Wall reinterprets its signature aesthetic through a refined wall installation system.

Designed to adapt effortlessly to a variety of settings, Iconica Wall responds to the needs of both residential and contract environments, bringing its distinctive character to living spaces, bedrooms, hospitality projects, and public interiors alike.

“The greatest challenge in developing the wall-mounted version was integrating all the technical complexity into the mounting plate while preserving the purity of the original design. My goal was for Iconica to maintain the same sense of lightness, elegance, and that distinctive perception of the virtual image that defines its identity, without compromising ease of installation. At my studio, we work across product, lighting, and interior design, and this multidisciplinary approach constantly inspires us to find the ideal balance between technical performance, functionality, and aesthetics. With Iconica Wall, I wanted to bring a new solution to the market—one that is poetic in its visual expression, versatile in its application, and practical in everyday use.” Sara Moroni